SALESBUILDER CRM: COMPUTER PRESENTATION SYSTEMS ARMS HOMEBUILDERS WITH POWERFUL SALES SOFTWARE

CPS has invested more than 35 years to help homebuilders improve operational efficiency and run their businesses smarter, smoother, and more efficiently so they can focus on what they do best: build homes. The company’s fully integrated software solutions are specifically designed for construction through post-construction activities. SalesBuilder CRM, the company’s newest offering, helps builders manage the entire sales and marketing process from prospect registration to generating purchase agreements for buyers from recorded sales. This 4-in-1 software provides homebuilders with powerful tools and features to enable them to nurture leads, manage sales, track option selections, and generate contracts from any digital device. With a refined user interface, builders can record and track prospect and customer interactions submitted from various sources including homebuilder websites, sales offices, or third-party online platforms such as Zillow or Realtor. CPS’ SalesBuilder CRM also provides extensive customization options like custom forms and reports to maximize productivity and effectively nurture relationships with homebuyers. Most importantly, SalesBuilder CRM has been optimized for mobile devices for on-the-go purposes, offering an enhanced and streamlined user interface.

Robert Musa, co-founder and CEO of Computer Presentation Systems shared, “Our deep understanding of builders’ processes and challenges has spurred the creation of several software solutions that turn the power of one into many. SalesBuilder CRM optimizes our core CRM capabilities for mobile devices, follows prospects from initial engagement through sale, and makes every step in the process easily accessed from any handheld device.”

Mobility and Immediacy: Top Priorities for Builders in 2022

According to economic data from the U.S. Census Bureau, builders are now producing approximately 1.7 million homes per year nationally.1 Homes sales in 2021 were the highest in the last 15 years and soaring demand for single-family housing is expected to continue through 2022. To remain competitive amid this highly opportunistic landscape, builders are demanding innovative solutions that allow them to manage business while away from the construction site or sales office. SalesBuilder CRM combines real-time access plus mobility to put technology to work for builders and their sales teams. Recording and tracking prospects using SalesBuilder CRM allows users to manage in real-time, promote prospects to buyers, organize tasks, oversee property availability, generate contracts, and more within a single system that follows prospects from initial interaction through purchase.

Additional features of SalesBuilder CRM include:
● Captures, organizes, and manages leads and tracks prospects to avoid loss of sales opportunities
● Automates emails, letters, phone calls, follow up and communication capabilities
● Streamlined user interface that is optimized for handheld devices and smartphones
● Simplifies sales process and boosts close rates
● Offers the ability to track and manage home upgrades/options
● Generates contracts using application data to simplify contract creation and printing
● Integrates seamlessly with DocuSign and Outlook
● Seamlessly integrates with third-party platforms such as Zillow and Realtor.com
● Delivers real-time details that can be shared and updated by approved team members
● Allows for customizable forms throughout the program to capture all necessary data
● Analyzes and reports sales and marketing data and results as well as advanced reporting of lot status, traffic, and inventory
● A calendar displaying a complete overview to help keep track of past and future action items like deposits, closed sales, and more
● 24/7 real-time support and access
● Full integration with warranty and construction software modules – allowing companies to engage with customers at all stages of the homebuying journey

To maintain lock step with industry advancements, CPS remains riveted on developing innovative software for homebuilders with the addition of superior customer service and training support. Software as a Service (SaaS) options streamline departmental and operational workflows. However, homebuilders frequently desire customizations and tailored program integrations. CPS backs its technology solutions with personal service from a skilled team of experts – many of whom have served the homebuilding industry for more than 20 years – who provide software implementation training and technical support services when needed. “Customer service, and service in general, is something we often take for granted,” said Lisa Meylor, CPS’ Director of Marketing. “Our team takes tremendous pride in providing limitless support to our clients as we want them to experience the benefit not only of innovative products but service that is equally as valuable.”

CPS offers an integrated suite of cloud-based CRM, automated scheduling, and warranty/customer service solutions that provide 24/7 real-time data – specifically for the home building industry. The company also offers interactive sales and marketing tools for use in sales offices, information centers, design centers, and multifamily leasing offices – all aimed at creating a more robust customer experience for home shoppers while capturing and tracking pertinent data for builders.

At IBS, CPS will demonstrate SalesBuilder CRM as well as its suite of award-winning homebuilding software solutions, including SalesTouch, WarrantyWatcher, SiteViewer and FieldCollaborate in booth# W6653.