Social Media Wall Selected!! Best of IBS Awards Finalist
Bob Musa, CPS’ President says, “Wow; we were thrilled to hear our Social Media Wall has been selected as a Finalist in the 2016 Best of IBS Awards!” Musa continues, “What business wouldn’t be excited to hear such news in this relatively quiet holiday week?”
Social Media Wall combines traditional marketing copy and images with curated social media content. A sales office or information center uses it to create social media conversations between sales/marketing staff, home shoppers, buyers and related parties — as a part of the general marketing program.
“We’ve found,” Musa adds, “that new home marketing has changed over the last decade with the introduction of digital technologies. Now, technology is customer-facing and Social Media Wall effectively moves social media off the desktop and mobile device into the sales center.”
A key component of Social Media Wall, Musa explainss, is curated content — meaning that CPS provides a back-end, web-based management tool for reviewing social media messaging and determining which Tweets and posts will display on the Wall.
Look us up at the 2016 International Builders Show — we’ll be in Booth 2856 in the nextBuild area!