Multifamily: Doubling Down on Marketing Effectiveness
From a multifamily perspective, 2018 has experienced positive economic growth. There’s near-term confidence, according to a recent RCLCO Sentiment Study, in the underlying economy despite background concern regarding increasing interest rates and the equities markets.
|CPS SalesTouch: Marketing Tools for Your Connected Consumer|
Adam Ducker published a thought provoking article in Builder and Developer Magazine titled Outlook Landscape. He suggested asking if there’s an upcoming correction in the multifamily market and what developers should consider in advance.
It’s Very Difficult to Time Any Market
Engaging, Interactive Marketing tools are Available!
Why not offer a virtual tour of the property — and surrounding neighborhood — when it’s frightful outside? You’re already prepared with property view images, virtual tours, drag ‘n drop furniture and neighborhood hot spots! Add in on-demand brochures and the ability to display the presentation on your website on on tablets and..you’ve combined marketing effectiveness with customer knowledge tools! Your leasing office has just been kicked-up from static signage and stacks of pre-printed brochures!