Let’s #GetSocial at IBS2016!
Did you see CPS’ Social Media Wall has been selected as a Most Innovative Building Product finalist at the NAHB International Builders Show scheduled to open next week in Las Vegas?
We’re thrilled — and wanted to highlight the product for the Blog!
What makes the Wall unique (and particularly useful) is the ability to integrate traditional marketing copy and images with social media Tweets and posts — and generate a compelling visual presentation to be used in sales offices and information centers.
|Let’s #GetSocial — join us at IBS in Vegas!|
We’ve previously mentioned there’s a paradigm shift underway regarding the way people consume marketing messages. Traditional marketing (passive signage, for example) might start the conversation but digital is the new destination.
It’s not “traditional” vs. “digital” but..tradigital that will generate better results.
The Wall is all about tradigital — traditional marketing images and copy are key to the presentation look as they float in/out of view as either single images, copy or a combined large effect. Then, they’re integrated with consumer digital input — curated, of course, so not everything appears on The Wall!
And, it’s possible to Go Big with a set of small monitors (as illustrated above) or to use a single monitor designed to mimic multiple monitors.
We’re going to be in Booth C2856 next week in Vegas or you can join us on The Wall using #IBS2016!