Keeping Sales Process Momentum Positive Over the Holidays
2019 Market is Strong Heading into the Holidays
We’re just about to arrive in a double whammy environment for new home sales: less than optimal weather and many competing activities.
|The weather might be frightful but …|
Yet, the overall market is positive: website visits are up, sales traffic is up, 2019 sales results are good.
How to keep the momentum going through the next several months?
Home Shoppers are in Your Office Because They’re Interested!
And, recognize the power of inviting; take advantage of the holidays and your locale for inspiration. Hot apple cider makes any location seem like home! Add some fresh smelling citrus to up the scent if you’re in a warmer climate! A fresh, new look and feel is contagious… and inviting!
Work Your CRM to Drive Traffic
This Top Performer kept in touch with “his team” using his CPS CRM database — and there’s no better time to reach out than today. Invite “your team” over for holiday treats, coordinate a wine tasting, support a fundraiser for a local food bank. You’re working to be “top of mind” for your team and any of their friends and family considering a new home.
After All, You’re Prospecting for the Long Haul!
- Do it! (that is: start now!)
- Personalize the Heck Out of It! (and the holidays make this pretty easy!)
- Be Consistent! (get started, now; keep at it after January 1!)