Get Digital Benefits (and then some!) with a Social Media Wall

Get Digital Benefits (and then some!) with a Social Media Wall

CPS Social Media Wall
“You never get a second chance to make a first impression.”



Do you recognize that well-known Will Rogers saying? Debbie Wilson-Dewitt suggests, in a recent DigitalSignageToday article, that it makes sense to apply it to digital walls, as well.  

Digital Signage Helps Your Brand Stand Out


Wilson-Dewitt says digital walls are intended to create a strong impression — and that’s consistent with the benefits associated with digital signage.  You’re able to capture customer attention immediately and promote your message and content.

Social Media Wall at Wendell Falls
A Social Media Wall Engages, Entertains & Starts Conversations, too

Digital Amplifies Visual


Digital signage — with its captivating color and graphic motion — is typically a head-turner.  It grabs attention and provides a unique customer experience.

Did you know that a recent I Am Omnichannel study reports that 70% of customers think digital signage is entertaining? 

Social Media Enhances Community


CPS offers Social Media Wall — a unique, ever-changing combination of digital signage, traditional marketing copy/images and social media content.  The walls offer an engaging focal point at locations that see a lot of traffic such as sales and leasing information centers.

How Can You Take a Wall Up a Notch?


Apart from size, what else needs to be considered when thinking about effective digital signage and a wall?


  • Size matters, initially; but content keeps people engaged. That’s where social really pays off!
  • Walls can greet as well as provide information
  • Use walls to communicate and reinforce branding
  • Answer questions through wall content and images; it keeps audiences engaged, longer.
  • Be Sure the wall is designed for your audience!

Take Advantage of a Value-Add!


Walls, says Wilson-Dewitt, are an incredible value-add and any kind of organization will benefit from one. You’re able to take advantage of previously developed content, images and messaging — and present them in a unique, digital format that will attract all sectors of your audience!

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