In this third video in a series of talks about interactive touchscreen presentations, Robert Musa discusses the marketing advantages conferred by an interactive touch screen presentation. The advantages are well established, and Robert talks about many advantages of these presentations including 4 substantial advantages not normally found in traditional media: 1. The sales pitch can be modified based on the consumers interaction with the application. 2. The digital display can be near the point of sale. 3. You can tie other marketing efforts into the touch screen presentation. 4. The impact of the touch screen presentation is easy to measure.
Robert Musa continues in a series of talks about touch screen technology. In this video, Robert discusses the various types of hardware available (infrared, touch sensitive film, sound wave, projected capacitance, & strain gauge) and several factors you should consider to help determine the right hardware for your interactive digital signage.
In this first installment, Robert Musa discusses how touch screen technology can benefit you. Robert explains how the technology is used today and brings up several questions to think about before developing a presentation.
KioskCom Self Service Expo is the defining event for Kiosks, Digital Signage, Self-Service & Customer-Facing Technologies!
Come see CPS at the Elo TouchSystems booth (#625) and touch the SalesTouch presentation designed for the Fort Group's Z Islander -- Texas A&M Student Housing that is an eco-conscious fusion of vintage island living, American beach culture and Caribbean chill.
Elo TouchSystems, a global leader in touch technology, develops, manufactures and markets a complete line of touchscreen, touchmonitor and All-in-One touchcomputers for a variety of applications in the retail, hospitality, medical, industrial, transportation, automation, and gaming markets.
www.kioskcom.com, May 6-7, 2009, Mandalay Bay Convention Center, Las Vegas, NV
Happy Earth Day from CPS
Wednesday, 22 April 2009 08:13
Homebuilders and developers continue to incorporate green building strategies into their production homes and "going green" is moving into the sales and leasing offices. SalesTouch allows homebuyers to personalize a floorplan with options and then print a full color, (paper saving) double-sided brochure on demand. No more stockpiles!
SalesTouch is used as an interactive, touchscreen presentation tool to display all the green features for a community. See the eco-friendly, life inspiring, urban village environment of Satori and how they used SalesTouch here.
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